Jeffrey Johnson is a legal writer with a focus on personal injury. He has worked on personal injury and sovereign immunity litigation in addition to experience in family, estate, and criminal law. He earned a J.D. from the University of Baltimore and has worked in legal offices and non-profits in Maryland, Texas, and North Carolina. He has also earned an MFA in screenwriting from Chapman Univer...

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Laura Walker graduated college with a BS in Criminal Justice with a minor in Political Science. She married her husband and began working in the family insurance business in 2005. She became a licensed agent and wrote P&C business focusing on personal lines insurance. Laura serviced existing business and wrote new business. She now uses her insurance background to help educate drivers about...

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Reviewed by Laura Walker
Licensed Agent for 10 Years

UPDATED: Jul 15, 2019

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The Nissan Juke is the automaker’s latest foray into the crossover market.

The Juke is compact and affordable, averaging around $18,000 and averages 27 mpg in the city and 32 on the highway, making it a fuel-efficient choice. This sporty, stylish vehicle also won the Insurance Institute for Highway Safety’s (IIHS) “Top Safety Pick” rating for 2011.

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The Nissan Juke has many vehicle safety options which assist with lower auto insurance rates and helped earned the Top Safety Pick rating in 2011.

Discounts are offered by many auto insurers for having factory-installed safety options, and this significantly reduces the cost of insuring a Juke.

Motor Trend estimates that the yearly cost of insuring a Juke is $1,256, but this average is based on costs from across the nation and for all types of drivers.

What kind of safety features does the Nissan Juke have?

  • Anti-lock brakes, which can significantly improve the driver’s control if the car must be stopped quickly. By slamming on brakes, the wheels on a normal car often “lock,” causing the tires to skid on the pavement and the vehicle to veer out of control. With anti-lock brakes, the car comes to a stop more quickly and is less likely to skid.
  • Stability control is another feature of the Juke that helps with insurance rates. The Juke has an electronic system that senses when the car’s center of gravity is not optimized, and corrects for this automatically.
  • The Nissan Juke also features several airbag configurations that can help protect the driver and passengers in a crash.The Juke contains front- and side-impact airbags, along with overhead airbags, providing protection from every angle in a crash.
  • Seat Belts with pretensioners – The safety belts on the Juke are anti-whiplash with pretensioners. These special seat belts are designed to assist in keeping driver and passengers in place without injury during an accident.
  • Anti-Theft System – the Juke also features a security system which will prevent theft, bringing the overall cost of insurance for the car down.

Because the Juke is such a new vehicle, many insurers have not yet developed reliable pricing schemes for the car and rely on its similarity to other vehicles to determine costs.

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Many companies compare the car to a Mazda 3 or a Nissan Rogue. Other companies have quickly determined pricing structures, especially in high-volume markets where more of these cars are sold.

Using the Rogue as a basis of comparison, California average insurance rates are about $1,500 per year. If this is accurate for the Juke as well, then the cost of auto insurance for a Nissan Juke is typical for similar vehicles.

While comparisons of rate averages are enlightening, they are not the whole story.

Many new customers of Nissan Jukes complained that their insurance companies did not even have the car’s Vehicle Identification Number (VIN) in their system and that they had no idea how to price insurance as a result.

The Nissan Cube, another of Nissan’s quirky new offerings, was listed by Cars.com as one of the ten least expensive vehicles to insure.

As Nissan’s new cars feature similar safety features, and the Cube has been on the market for some time, it is possible that this car can also be used as a baseline comparison model, and that buyers can predict that the Juke will have similar insurability and affordability.

It is important to remember that auto insurance prices are not based solely on the model of the car you drive. Your driving record, your age, where you live, and the discounts for which you are eligible always have a large impact on your rates.

If you are interested in comparing prices for auto insurance for your new Nissan Juke, contact your local agents and find out if they have a pricing structure for this car. If not, be prepared to negotiate with the agent for a fair price based on similar model cars.

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